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Fire & Forge Business Solutions

Fractional CFO for Roofing

CFO support to help roofing owners manage cash and job profitability.

Roofing can create large revenue swings, uneven cash timing, and job-cost surprises. We help owners see margin, sales capacity, and cash before the next move.

  • Job-cost and gross-margin visibility
  • Cash planning around materials, crews, draws, and receivables
  • Sales, production, and overhead decisions tied to real numbers

Roofing finance problems

Busy does not always mean profitable.

Recognize any of these? Start with the question that keeps coming back.

Top-line revenue looks strong, but material timing and production costs strain cash.

Sales and production can get out of balance fast.

You need to know which jobs, reps, or channels are worth scaling.

What the CFO work focuses on

Know which roofing work pays off.

Roofing growth works better when sales, production, and cash are modeled together.

True job-cost view

Bring labor, materials, commissions, supplements, callbacks, and overhead into a clearer margin picture.

Sales and production planning

Match revenue goals to production capacity, cash timing, and the overhead needed to support it.

Ad spend and growth decisions

Understand how much lead generation the business can afford before cash gets stretched.

Decision support

Roofing decisions we help turn into numbers.

The work is practical: model the decision, understand the cash effect, and decide with the owner before the business absorbs another fixed cost.

Which sales channels and job types create the right margin?

Can production support the sales volume you are chasing?

How much cash is needed before increasing ad spend or sales headcount?

Are materials, labor, supplements, and callbacks showing up in true job cost?

Books before strategy

If the books are behind, start with cleanup before CFO work.

Clean financials make the roofing CFO work faster and sharper. If the file is messy, we can start with monthly bookkeeping or cleanup.

Explore bookkeeping

Let's talk

Talk through the next roofing decision.

The first call is simple: what is on your plate, what the numbers look like now, and whether CFO work is the right next step.

Start with a conversation.

Tell us what is getting in the way. We’ll listen, ask a few questions, and work out whether there’s a useful next step together.

(484) 999-3347

Helping businesses in West Chester and across the US.
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